The customer comes first with the new Rova mobile app, which is a one stop shop for all your radio needs. Kiwis are offered the best radio content from all their favourite stations wherever they are in the country including; live radio, 24/7 virtual stations and new playback content.
MediaWorks has an ever growing and changing radio network and the flexibility of Rova allows them to add and remove stations without re-releasing the app or forcing customers to update.
Each station is fully configurable with its own branding assets and identity within the common framework.
The Rova app allows Mediaworks to deliver their nationwide traditional offerings alongside local and virtual stations. These smaller stations otherwise wouldn’t get the same customer reach or their own mobile app.