With the rise of Kiwis looking for OnDemand content for their daily TV fix, previously TVNZ had a number of websites operating in silos. Single site was to consolidate this experience with a site that has all the viewable content, show updates and information along with TV guides and new show announcements.
Alphero collaborated with TVNZ's internal design team - BlackSand for the user experience and visual design while Alphero developed and built the site and apps.
Combining streaming video players, digital rights management, analytics and advertising frameworks behind the scenes makes the complex seem simple.
TVNZ has a wide range of high traffic show sites. Each show site combines all the recent episodes with all the latest news, gossip and bonus content around the show. The design had to cater for this broad range of ever changing content.
Due to the everchanging viewing behavious of users the TV guide was important to get right. Now integrated to both live broadcast and online streaming, users can easily plan their evening ahead, watch live or catchup on OnDemand content.